Commercial analysis
Sell better,not just more.
Revenue alone doesn't tell the whole story. We analyse customers, products, channels and prices to show where margin is generated and where resources are wasted, so that commercial choices are driven by numbers.
The problem
Without structured analysis, commercial decisions rely on gut feeling: chasing low-margin customers, granting unnecessary discounts and overlooking the areas with the greatest potential.
- 01
No visibility on margin by customer or product
- 02
Unmanaged pricing and discount policies
- 03
Sales data scattered across different tools
- 04
Commercial targets that are not measured
What we do
Commercial analysis
Portfolio analysis
We segment customers and products by revenue, margin and potential, identifying priorities and risk areas.
Pricing and terms
We review price lists, discounts and payment terms to recover margin without losing competitiveness.
Sales dashboard
We build an updatable set of indicators that management and the sales team can read at a glance.
Action plan
We turn the analysis into concrete actions on customers, offering and sales organisation.
What we deliver
- Margin analysis by customer, product and channel
- Customer portfolio segmentation
- Review of price lists and discount policies
- Sales KPI dashboard
- Commercial action plan
Who it's for
- Companies with growing revenue but shrinking margins
- Businesses with a broad customer or product portfolio
- Sales managers who want data-driven decisions
- Companies preparing a new growth plan
FAQ
Frequently asked questions
Sales and invoicing exports from your management system are enough. We take care of cleaning, linking and making them readable.
Is this right for you?
Tell us about your situation: we'll tell you frankly whether and how we can help.
Book a consultation